Client: Woolmark/Main Street Film
Spot Title: Change
Director DP- Paul Awad
Animation/FX Director- Jon Dobson

Our client has a washable wool product that was premiered in New York to clothing manufacturers. Our assignment was to create a 10 minute showing of washing & drying wool that would be projected on the wall of the room at the event to help the patrons feel like they were in a washing machine. Shot on Beta SP, some scenes of the pouring, washing & sloshing were shot inside a 100 gallon aquarium & then composited into the machine. Animated type appeared throughout that enhanced the motion & the concept of washable & dryable wool.

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